French creativity,
design flair and Haute Horlogerie
France is endowed with a richly diversified cultural and artistic history that has endured and evolved throughout its history.
In the early 20th century, jewellers and watchmakers transformed watches into works of art thanks to design. This approach enabled the creation of a specific identity and style inherent to each individual artist and each House.
In the 21st century, French creative talents are perpetuating this innovative spirit through inventive design, while reinterpreting shapes in a delicate, eminently poetic manner.
This artistic sensibility finds even more graceful expression thanks to technological breakthroughs that enable designers to take their creativity to its ultimate limits.